• 0 Posts
  • 48 Comments
Joined 9 months ago
cake
Cake day: December 22nd, 2024

help-circle

  • There’s a robust reddit advertising ecosystem that exists. While much of that starts with standard “buy an ad that doesn’t scream that its an ad” stuff, things like doing an AMA or engaging with users or trying to co-opt user content are all in the mix.

    Mods who can approve posts from advertising accounts, block or remove criticism, and even block posts from competitors can gatekeep messaging could, if they were dickbags, stand to make a decent amount of money for it if all the communications comes from sidechannels. /r/hailcorportate always sot of found the line between astroturf advertising and genuine brand worship by idiots, and it’s intentionally messy so it’s hard to tell what’s what.

    Even buying and selling of old accounts is a thing. Buying and selling of upvotes from bot accounts, etc. The whole platform is manipulated unless it’s a small niche sub.





  • That figure is assumed from people who connect a start TV to the internet. Once the TV is online, it’s collecting data non-stop, even when it’s “off” and regardless of what services used. Samsung doesn’t offer streaming services, so their value is derived easily from tracking what you’re watching even when it’s not streaming services, like live TV, cable, etc. to sell it themselves, regardless of what other apps are installed. Since they’re all typically Android-based apps, the typical other permissions apply, like Amazon Prime being able to see what you have installed as well. But as the TV maker can take screenshots or see info about what you watch over an HDMI port, that’s of huge value to them over years of time.







  • I used to run trainings on personal cybersecurity and explaining to people how much their data is worth. I’ve been paid to study this.

    So, specific data about what you’re worth to a company is proprietary. I can’t find a link to a PWC or McKinsey report, but IoT device data typically sells for a range that’s an estimate of cost per user per year. On the upper end, I’ve seen estimates of up to $50 per user per year. Low end is $1. So if the assumed lifetime of the TV is 4 years and a “household” is 2 adults and 2 kids, you end up at ($50x2 and $25 x 2)= $150 x 4 years = $600. So if Samsung sudsidizes the cost of a smart TV by $400, they’re coming out ahead $200 on average, just on the subsidy. That’s the kind of math going on for TV sales. Again, that’s proprietary data, so short of trying to track down reports I saw years ago, all I can explain is that data monetization is a well-known cornerstone of business. Here’s a quote for you about companies needing to know the value:

    The exact same dataset, when sold to a financial services company, was being used to make multimillion-dollar decisions, so the data aggregator could charge $100,000. https://mitsloan.mit.edu/ideas-made-to-matter/what-data-wrapping-and-how-does-it-make-products-better

    That’s for companies operating legally and in the clear. What’s crazy is that our data is treated sort of like student loan debt with them, because it’s seen by them as debt we owe to the company and paid back over the life of the device. For criminals, it’s pennies-on-the-dollar fire sales because nothing is guaranteed to work. So the data needed to steal your identity as a single line on a spreadsheet might only be $20 a person because the list of 10,000 records might only contain 200 winners. So you buy a $200,000 spreadsheet and hope to commit at least $1,000 per successful hit to come out ahead. which is a fairly low bar for fraud. Then the whole list is burned and you start over.








  • That’s what Google wants, because people gave up on Jailbreaking iPhones because the loss of features wasn’t worth it on the other side. Google probably doesn’t love that their flagship is the best model for use with custom ROMs, plus they’re also trying to lock out Xiomi as well for what that’s worth.

    While giving up is an option, someone somewhere needs to coordinate this entire OSS ecosystem to focus on singular projects. I would love to see a privacy and FOSS non-profit do exactly this.